People express themselves in all sorts of ways. From cool fashion trends, to makeup and accessories, to unique hair styles. So, why can’t your phone do the same?

Meet the new Galaxy Z Flip4 Bespoke Edition. Customizable to fit your style. It’s where cutting edge technology and fashion meet.

To introduce this unique customizable phone to the world, we launched a campaign that champions self-expression by showing how the phone is undeniably 'you' no matter who you want to be.